- Tytuł:
- The integration of corporate social responsibility and marketing concepts as a business strategy: evidence from SEM-based multivariate and Toda-Yamamoto causality models
- Autorzy:
-
Streimikiene, Dalia
Ahmed, Rizwan Raheem - Tematy:
-
customer’s buying behavior
Carroll's CSR pyramid
corporate social responsibility
Toda-Yamamoto causality model
SEM-based multivariate modeling - Pokaż więcej
- Data publikacji:
- 2021
- Wydawca:
- Instytut Badań Gospodarczych
- Dostawca treści:
- Biblioteka Nauki
Artykuł